Description : Designed for courses in Creativity, Two-, Three- or Four-Dimensional Design, Launching the Imagination offers a comprehensive framework on which students, teachers, and administrators can build. The approach in this third edition is refined, distilled, and updated, using over 600 examples drawn from traditional and contemporary sources. Interviews of artists and designers, known as Profiles, introduce students to working processes, career choices, and criteria for excellence from a remarkable group of masters.
Launching the Imagination is available in a comprehensive volume treating 2D design, Creativity and Problem-solving, 3D design, and time-based (4D) design; or in split volumes containing either 2D or 3D design, plus the material on Creativity and Problem-solving.
This edition of Launching the Imagination moves the content of the Core Concepts in Art CD-ROM to the Online Learning Center. With free access, this website, which engages students interactively with the elements and principles of art through numerous interactive exercises, has been re-organized and expanded.
New Features :
Provides a clearer and stronger introduction to the principles of two-dimensional design by splitting Chapter 3 into two chapters; Chapter 3, Principles of Two-Dimensional Design, describes the essentials in detail, while the new Chapter 4 provides a lively discussion of spatial systems and ways to create the illusion of motion.
Includes new coverage on the habits of work characteristic of successful artists and designers and the importance of personal responsibility and self-motivation in Chapter 5; collaborative creativity?a pivotal skill for contemporary designers in Chapter 6; and the characteristics of Postmodernism, including appropriation, re-contextualization, layering, complexity and hybridization in Chapter 8
Provides insights from professional artists on life choices, careers, and other topics of interest through "Profiles," a series of 14 interviews with working artists discussing their lives and careers, which has been updated to include: Sculptor Sam Yates, Painter Roger Shimomura, Metalsmith Marilyn da Silva, and Composer and Opera librettist Michael Remson.
A new feature, ?In Detail?, focuses on a single image discussed in a chapter and examines the technique more closely.
Expands Online Learning Center to include the material formerly on the Core Concepts CD in MyArtStudio plus features chapter objectives, overview and related readings, flashcards, Internet exercises, key terms and student quizzing.
Enhances the focus on contemporary art and artists throughout with 40 new works by artists and designers including Louise Bourgeois, Ruth Asawa, Bruce Conner, Andy Warhol, Robert Stackhouse, Anish Kapoor, Ann Strassman, Barbara Kruger, and Krzysztol Wodiczko.
Offers updated instructor materials on the instructor Online Learning Center with advice on course construction, critique skills, and technical resources, along with over thirty assignments. Divided into sections on Two Dimensional Design, Three Dimensional Design, Four Dimensional Design, Color, Creativity, and Computer Applications, this site provides the basic information which beginning teachers can use to build a course.
Includes selected images from the illustration program in digital format in The Image Vault, McGraw-Hill's web-based presentation manager for classroom use. Instructors can incorporate images from The Image Vault in digital presentations that can be used in class (no internet access required), burned to CD-ROM, or embedded in course Web pages. See www.mhhe.com/theimagevault for more details.
Retained Features :
The text features unique chapters on problem-solving (Chapter 6), critical thinking (Chapter 7), and cultivating creativity (Chapter 5), designed to provide practical assistance to students in tackling design problems
A distinctive Part Four, on 4D or time-based design, highlights this area of growing interest, with examples from film, installation, and computer art.
"Key Questions" appear throughout the text (immediately following the relevant topics), probing students on key concepts and helping to reinforce and apply the material.
Provides a lively and concise introduction to the theory and practice of visual communication Chapter 8, "Constructing Meaning."
Presents a practical discussion of the materials available for 3-D design, along with rationales for selecting appropriate materials for a specific work in Chapter 11, "Materials and Methods."
More than 80% of Launching the Imagination's 600 illustrations are presented in full color.
Launching the Imaginationis available in a comprehensive volume treating 2D design, Creativity and Problem-solving, 3D design, and time-based (4D) design; or in split volumes containing either 2D or 3D design, plus the material on Creativity and Problem-solving.
Table of Contents :
Preface
Introduction
**PART 1: TWO-DIMENSIONAL DESIGN *CHAPTER 1: BASIC ELEMENTS Line
Shape
Texture
Value
Profile: Phillia Yi CHAPTER 2: THE ELEMENT OF COLOR Color Theory
Color Physics
Color Interaction
Defining Color
Color Schemes
Composing with Color
Color, Emotion, and Expression
Profile: Anne Baddeley Keister CHAPTER 3: PRINCIPLES OF TWO-DIMENSIONAL DESIGN Unity and Variety
Balance
Scale and Proportion
Rhythm
Movement
Emphasis
Profile: Bob Dacey CHAPTER 4: ILLUSION OF SPACE AND ILLUSION OF MOTION Creating the Illusion of Space
Animated Space: Constructing Mulan The Illusion of Movement
Profile: Ken Stout
PART 2: CONCEPTS AND CRITICAL THINKING CHAPTER 5: CULTIVATING CREATIVITY Design and Creativity
Seven Characteristics of Creative Thinking
Goal Setting
Time Management
Profile: Nancy Callahan and Diane Gallo CHAPTER 6: PROBLEM SEEKING AND PROBLEM SOLVING Problem Seeking
Convergent and Divergent Thinking
Brainstorming
Visual Research
Variations on a Theme
An Open Mind
Habits of Work
Profile:Adam Kallish, Rodger Mack CHAPTER 7: DEVELOPING CRITICAL THINKING Establishing Criteria
Form, Subject, and Contents
Stop, Look, Listen, Learn
Types of Critiques
Developing a Long-Term Project
Turn up the Heat: Pushing Your Project's Potential
Concept and Composition
Accepting Responsibility
Profile: Heidi Lasher-Oakes CHAPTER 8: CONSTRUCTING MEANING Building Bridges
Purpose and Intent
Context
Connections
Aesthetics
Drama
Profile: Roger Shimomura, Ken Botnick
PART 3: THREE-DIMENSIONAL DESIGN CHAPTER 9: ELEMENTS OF THREE-DIMENSIONAL DESIGN Defining Form
Form and Function
Orthographic Projection
Degrees of Dimensionality
Line
Plane
Volume
Mass
Space
Texture
Light
Color
Time
The Complexity of Three-Dimensional Design
Profile: Rick Paul CHAPTER 10 PRINCIPLES OF THREE-DIMENSIONAL DESIGN Unity and Variety
Balance
Scale
Proportion
Emphasis
Repetition and Rhythm
Profile: Marilyn da Silva CHAPTER 11: MATERIALS AND METHODS Choice of Materials
Connections
Transitions
Traditional Materials, Contemporary Uses
Student Materials
Materials and Meanings
Profile: David MacDonald CHAPTER 12: PHYSICAL AND CEREBRAL Constructed Thought
Physical forces
Cerebral Qualities of Sculptural Objects
Contemporary Questions, Contemporary Answers
Expressing Ideas in Physical Form
Profile: Todd Slaughter
PART 4: TIME DESIGN CHAPTER 13: ASPECTS AND ELEMENTS OF TIME Building Blocks
Duration
Tempo
Intensity
Scope
Setting
Chronology
Schindler's List: Content and Composition
Profile: Sharon Greytak CHAPTER 14: NARRATIVE AND NON-NARRATIVE Tell Me a Story
Working with Multiple Images
Establishing Boundaries
Causality
Story and Style in Citizen Kane The 15-Second Narrative
Non-Narrative
Profile: Michael Remson CHAPTER 15: INTERDISCIPLINARY ARTS Exploring the Visual Book
Installation Art
Performance Art
Advantages of Interdisciplinary Art
Profile: Samuel Yates Key Readings
Notes
Glossary
Credits
Index
*Each chapter includes: Key Questions interspersed throughout, Summaries, and Key Terms
**Students who buy the Third Edition will have access to McGraw-Hill?s MyArtStudio, a website with dozens of interactions that allow students to study and experiment with various elements and principles of art, and to view videos of art techniques and artists at work. (This website is adapted from the Core Concepts CD-ROM of the previous two editions. The new online format is redesigned and is now even easier to use.)
About the Author:
Mary Stewart Author, artist, and educator Mary Stewart is the Foundations Program Director for the Art Department at Florida State University and co-founder of Integrative Teaching Thinktank, a national organization devoted to strengthening college-level teaching. She regularly gives workshops and lectures on creativity, curriculum design, visual communication, leadership and visual narrative. Her artwork has been shown in over eighty exhibitions nationally and internationally, and she has received two Pennsylvania Council on the Arts grants for choreography. She received the FATE (Foundations in Art: Theory and Education) Master Educator award and the National Council of Arts Administrators Award of Distinction in 2009.